I have come to realize that a very, very common question in social settings is “So, what do you do for work?” I will give my general elevator speech and when I am done, often times, get a look of “Huh?”
I always walk away thinking the same thing “Pull it together, Nara, simply explain what you do.” Then I remember, there is no simple explanation. I realize, that a quick elevator speech of “We focus on import and export consulting, classification, trade preference programs, duty mitigation and supply chain security” Well, quite honestly, it would have to be a VERY long elevator ride….
This realization circles me back to an oldie but goodie. The simple reasoning of why yes, you do need a compliance expert.